raising cane's marketing strategy

Our commitment & dedication to Restaurant support is a competitive advantage! Home Page | Raising Cane's Teriyaki Madness had some fun with what couldve been a marketing nightmare. Marketing Raising Canes is seeking a Communications Manager to be based in its Plano Restaurant Support Office. Restaurants will always be the center of our business. We have only ONE LOVE - quality chicken finger meals! Lines and paragraphs break automatically. Charles Brantley is a digital marketing expert with over 10 years of experience in the industry. GrabJobs is the no1 job portal in the US, connecting you to thousands of jobs fast! It is a very fun place to work at and Ive honestly come across some very interesting and exciting people that Ive created a bond with. And more marketing news of the week. company was founded by Founder Todd Graves in Baton Rouge, Louisiana. Business Unit Support Crewmembers are aligned to a specific Business Unit defined as either a Region, Market or Area. People in the H04 #College segment are 3.2x more likely to visit Raising Cane's. The various Support Departments or Functions are led by best-in-class experts. The royalty You have successfully created a new job alert. The Communications Manager will utilize internal communications Raising Cane's Chicken Fingers hiring Field Marketing Manager New store prototypes, strong marketing, our digital and loyalty innovation have our franchisees operators and management team as ready as ever to execute on our growth potential, said Darin Harris, Chief Executive Officer, during Jack in the Box Inc.s Q3 fiscal 2021 earnings call with analysts. WebRaising Cane's employs 8,303 employees. You can deactivate or delete job alerts by clicking the button below. The Business Unit Leader will lead & direct the Business Unit Team. The Business Unit Teams are comprised of Support Crewmembers who are functional experts in various disciplines. In addition, to Vendors, Franchise and RSO Partners, Restaurant Support Business Unit Team Partners & Crewmembers are critical to our success! ui online unemployment florida You will lead the overall strategy for Marketing Technology at DoorDash and help deploy millions of dollars of spend. Every talented Crewmember in our Restaurant Support Office (RSO) is integral to our success and a value to our rapidly growing company. WebThank you so much for your enthusiasm about Raising Canes. Marketing Currently, Raising Canes is charging their franchisees 5 percent of revenue in royalty fees, and an additional 4 percent of revenue in advertising fees. Just announced! Restaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. A playful splash of syrup. You will be responsible for developing and executing a roadmap that improves our attribution and measurement, facilitates incrementality testing, and adapts to changes in the broader 100 North Ste 802, Baton Rouge, Louisiana, 70802, United States. Restaurants will always be the center of our business. Search job openings, see if they fit - company salaries, reviews, and more posted by Raising Cane's employees. This role is primarily responsible for driving the internal communications strategy and site development for the companys internal communications mobile app. And on the soles? Offering a The Business Unit Leader will lead & direct the Business Unit Team. In addition to consistently driving Customer traffic, goals will include establishing a strong brand with clear market positioning to increase brand loyalty. Kumaran pushed for Crew to share even more to further the engagement and value of the platform. WebRaising Cane's is famous for its signature sauce. Theyll be featured in local TV spots, as well as restaurant-level point-of-sale materials, social media and more. The platform quickly became the go-to spot for information on in-restaurant training, education opportunities, news alerts, and community involvement. You can also receive alerts via instant message. Get todays need-to-know restaurant industry intelligence. Raising Canes vision is to grow Restaurants, serving our Customers, all over the world and be the brand for quality chicken finger meals, a great Crew, cool Culture and active Community involvement. Raising Cane's Sign up to receive texts from Restaurant Business on news and insights that matter to your brand. Lensa, Inc. - Lensa is a job search engine. The RLM will be responsible to evaluate the effectiveness of marketing strategies, tactics & programs and provide feedback, collaborate with the RSO (Restaurant Support Office) Marketing function to influence the evolution of programs, systems & processes. Restaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. Raising Cane's - Mindhandle Website Fortunately, Todd Graves, co-founder of Raising Cane's, was happy to answer all of these questions. WebAt Raising Canes Chicken Fingers, our concept is focused and unique. Raising Cane's restaurants primarily offer chicken finger meals. It supports this spirited and giving The 70-unit Raising Canes Chicken Fingers said it has appointed Jennifer Simler to the new post of marketing director. Secondary Responsibility Provide Leadership and Coaching to Business Unit Team, Identifies current needs and/or gaps and directs Business Unit Team support to achieve desired results, Directs Area Marketing support in developing and altering plans to most effectively utilize media, sponsorships and active community involvement, Directs Training support to support underperforming Restaurants, certify training Restaurants, facilitate rollouts and assess effectiveness of current training programs, Directs Recruiting support to assess needs, build recruitment strategies and allocate resources to attract and onboard all levels of Restaurant Crewmembers, Conducts regular business reviews in conjunction with the Area Business Unit Team, Tertiary Responsibility Collaborates with RSO and Functional Crewmembers to Support Restaurants, Collaborates with Functional Leaders to screen and hire best-in-class Functional experts for the Area Business Unit Team, Collaborates with Functional Leaders in all personnel management of the Business Unit Teams: compensation, performance reviews, expense management and PTO review and approvals, Provide insight and feedback to RSO & Functional Crewmembers on the effectiveness and usefulness of all Restaurant programs, systems and tools, Recognizes when potential gaps in support, processes, and/or tools for the Restaurants exist and notify the appropriate parties for resolution, Leverages appropriate forums to ensure all RSO & Functional Crewmembers are aligned to the goals and objectives of the Area Business Unit Team, 5+ years experience in the restaurant industry with multi-unit leadership experience, Retail / Restaurant experience in Operations for multiple units, Microsoft Proficient: Word, Excel & Power Point, Acts as a role model, consistently represents & lives Canes Values, Adherence to Company How We Do Business requirements, Required to live within assigned Region, Area or Market (Home Base or Regional Office Base as assigned), Strong work ethic and hands on approach, High level of attention to detail, analytical & decisive decision maker, Action & result oriented, strong commitment to quality & data-driven results, Ability to see the big picture and focus on unit level performance concurrently. They wanted the high performer. Restaurant Marketing is the implementation of the Raising Canes brand and Marketing Strategy. Changs CMO) and Alice Crowder (Krystal Restaurants CMO) to discuss how the pandemic has redefined restaurant marketing. WebRaising Cane's Main Industry Restaurants, Hospitality Website www.raisingcanes.com Contact Information Headquarters 100 North Ste 802, Baton Rouge, Louisiana, 70802, United States (225) 383-7400 Raising Cane's Profile and History Raising Cane's USA, LLC operates a chain of restaurants in the United States. The Business Unit Teams are comprised of Support Crewmembers who are functional experts in various disciplines. Simler brings nearly ten years of advertising and marketing experience to Raising Canes. How Raising Canes Leveled Up Employee Engagement with Team oriented, collaborative & culturally aligned (Work Hard & Have Fun! Raising Canes workers took cell phone photos to submit to the campaign. The Every talented Crewmember in our Restaurant Support Office (RSO) is integral to our success and a value to our rapidly growing company. Copyright 2023 Grabjobs Pte.Ltd. WebTARGET MARKET SEGMENTATIONS. Marketing We are looking for a hardworking Field Marketing Manager - Cleveland to join our stellar team at Raising Cane's in Cleveland, OH. Raising Cane's Jobs - Regional Director of Field Marketing in Recipes online suggest it's made from ingredients including mayonnaise, ketchup, Worcestershire sauce, garlic powder, salt, The Area Director is fully accountable for all Restaurants within his or her Area including new restaurant growth, revenue and sales growth, profitability and human capital management. The Area Director is focused on near-term, restaurant-level results in the Area which in turn create sustainable, long-term value for the companys Owner, Crewmembers and Shareholders. Learn more about In 2015, the business began its worldwide expansion by opening its first location in Kuwait. Realizing that its workforce was not only physically disconnected but virtually as well, spread out across 560 locations, Raising Canes looked for a solution to revolutionize awareness of whats happening in the restaurants and the connection between Crewmembers at all levels of the business. Communications Manager job In addition, to Vendors, Franchise and RSO Partners, Restaurant Support Business Unit Team Partners & Crewmembers are critical to our success! Read all about our exciting new platform enhancements. With Marketing Strategy Cont. WebAt Canes, Restaurant Marketing is executed through localized Caniac (Grass-Roots or Neighborhood) Marketing, Media & Public Relations, Sponsorships (paid partnerships WebOverview: At Raising Cane's Chicken Fingers(r), our concept is focused and unique. We are always interested in feedback and suggestions from our customers about our restaurant operations. With Raising Canes having its own Facebook page, they can Want to receive job alerts for similar jobs? At Raising Canes, we support our Restaurants with both Business Unit & RSO support. The RLM will be responsible to evaluate the effectiveness of marketing strategies, tactics & programs and provide feedback, collaborate with the RSO (Restaurant Support Office) Marketing function to influence the evolution of programs, systems & processes. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Area Director - New York City, NY - social.icims.com As we strive to achieve Raising Canes Vision, we leverage multiple partnerships to expand our global footprint while maintaining a local presence & identity through great teamwork! The 70-unit Raising Canes Chicken Fingers said it has appointed Jennifer Simler to the new post of marketing director. Raising Canes didnt want any old burger flipper to join the team. Simler most recently was a senior account director for the Propaganda Inc. advertising agency in St. Louis. Consider the chains sales in 2016 were about $576 million with about 250 units. Raising Canes, the wildly popular fast-casual restaurant brand known for its ONE LOVE chicken finger meals, built its vibrant culture on service. Regional Director of Field Marketing - Raising Cane's ), Exercises good judgment & decision making, Problem solver, analytical, detailed & process oriented, Self-starter, organized and able to manage multiple priorities (project management), Excellent interpersonal & communication skills, Ability to establish goals and convert plans into action, Primary Responsibility Support Restaurants, Collaborates with Business Unit leaders to evaluate the marketing readiness of each Restaurant to establish support approach and expectations frequency and execution of touch points varies with Operator tenure and individual Restaurant performance, Train the Restaurant Marketing System to New Operators and provide ongoing training of new marketing initiatives and existing programs, Responsible for enforcing Raising Canes brand standards and Restaurant Marketing philosophies, Secondary Responsibility- Support Business Unit(s), The RLM is responsible for developing and executing business unit marketing plans that include specific marketing objectives (Sales, Customers, ROI & Brand Loyalty goals), Lead Regional Area Leader of Marketing team and reinforce Business Unit routines, Tertiary Responsibility Support Function, Recruit, hire and train exceptional Area Leaders of Marketing and Restaurant Marketing Coordinators, Influence function support resources and priorities, Expert knowledge of core marketing concepts and competencies, Operational mindset with strong interpersonal skills, Expert time management and project organizational skills, Acts as a role model, consistently represents & lives Canes Values, Adherence to Company How We Do Business requirements, Required to live within assigned Region, Area or Market (Home Base or Regional Office Base as assigned), *Ability to Travel 50-70%; within designated area *, Bachelors Degree Required Marketing & Communications degree preferred, 8+ years of Marketing experience required, Field Marketing experience in a multi-unit restaurant /retail environment (trade area based marketing planning & execution), Knowledge and experience working with media and sponsorships including establishing new & maintaining relationships, negotiating contracts, implementing assets and assessing impact. The Business Unit Crewmembers will leverage their functional expertise to develop strategies, tactics and plans that help the Business Unit achieve its goals. We are not an agent or representative of any employer. Q3 was a very strong quarter for the QSR. WebPromotional Strategy One of the main ways Raising Canes has integrated its marketing is through Facebook. Serve as an innovation expert for internal communications tools, staying abreast of trends and tools, and providing direction and assistance on the development of new and effective ways to communicate via our current and future channels, Drive the overall editorial content strategy and calendar for the companys internally focused communications app including articles, documents, videos, photos, cultural pieces and more, Manage adoptions and all aspects of analytical data and highlight calls of action to improve engagement of internally focused communications app, Consult with internal teams, including Multimedia and Design, to drive engagement for the app, Help lead ideation and content creation targeted for our internal audiences Restaurant Crewmembers, Restaurant Managers, Franchise Partners and RSO Crewmembers, Manage the overall workflow of app content submissions and requests from internal departments throughout the Company serving as a gatekeeper for content and ensuring content is developed on time and meets Raising Canes standards, Serve as the first line of troubleshooting and counsel across the organization for app issues, solutions, content creation, organization of content and functionality of the utility, Analyze app site information, including usage trends, click-through rates, and recommend improvements to continually evolve the utility, Manage Communications Specialist dedicated to the mobile application, Manage communications between Restaurant Support Office and the Restaurants, serving as a primary point of contact and a communications gatekeeper for Restaurant Operators, Collect content/information from internal departments and write content for Restaurant Operators and Franchise Partners, Write and edit a variety of internal documents, executive communications, mass email communications and other communications, as assigned, Support the training team, as needed, to develop and implement training materials in a variety of mediums for campaigns and other program launches, as assigned, Bachelors degree required emphasis on Communications, Journalism or English preferred, 5-7+ years communications experience required emphasis on internal or field communications preferred, Solid understanding of internal communications mobile application strategy and execution, in addition to maintenance, Experience managing a Company Intranet/Internal Mobile Application or Social Media experience a plus, Superior writing, editing and proofreading skills, Advanced PC skills, including Microsoft Office (Word, Excel, PowerPoint, Outlook), Manage multiple projects and deadlines under direct supervision and independently, Effective and consistent communication with colleagues and our vendors, Commitment to highest production quality on all projects, Ability to handle stressful and time sensitive situations in a cool, effective manner.

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raising cane's marketing strategy